This is an opportunity to join a fast-growing company to help enable the future of travel. We're building a noise and automation platform used by thousands of Airbnb hosts and property managers around the world.
Location: London, UK
Disclaimer: Unfortunately, we’re not in a position to sponsor work visas
About Minut
Minut is the operating system for proactive property management. From short-term rentals to student housing, multifamily units, and aparthotels, Minut helps operators teams to stay one step ahead of issues like smoke, noise, and mold. With real-time intelligence and proactive alerts, Minut gives teams the foresight to run smarter, safer, and more profitable properties. Headquartered in Malmö, Sweden, and trusted in over 100 countries, Minut is reshaping the future of shared living.
About the role
You will:
- Build and own a content strategy that aligns with our demand gen funnel, product roadmap, and business goals.
- Create and repurpose engaging content across the funnel — from thought leadership to community building to SEO-focused blog posts.
- Partner closely with Product Marketing to support launches, lifecycle campaigns, and audience expansion efforts.
- Collaborate with Sales to deliver targeted outbound assets, video content, short-form enablement, and more to improve win rates.
- Contribute to our lead-nurture strategy, creating content that drives MQLs, SQLs, and pipeline velocity.
- Lead and manage content creators, freelancers, or agency partners.
- Implement SEO and CRO best practices to grow our organic footprint and conversion rates.
- Use AI tools to prototype, iterate, and scale content production — testing what works without losing brand voice.
- Track content performance and tie metrics back to revenue and pipeline impact using tools like GA4 and Hubspot.
- Stay plugged into industry trends across short-term rentals, proptech, and hospitality.
You Might Be a Good Fit If You Have:
- 5+ years of B2B content marketing experience, ideally in SaaS, PropTech, or hospitality tech.
- A proven ability to lead content strategy, execution, and measurement across channels and formats.